top of page

MetAmazonia vs AI: a dialogue

Updated: Apr 27, 2023

MetAmazonia asked three questions to Artificial Intelligence and it challenged us back to answer them with our own technology!

Amazon Rio, the first Private Reserve for Sustainable Development in the Amazon, and the efforts of AmaGroup alongside the traditional communities in the region have played a vital role in fighting climate change, deforestation, biodiversity loss, harmful exploitation of natural resources, and also a vital role in powering traditional communities' livelihood, and development, and infrastructure and technological advance in the region. But to what extent do our solutions with our Reserve digital twin - the metaverse - respond effectively to the problems we face?

In a very interesting case study, our team asked some questions to Artificial Intelligence (we’ll name it Clara) in order to check what it enlighted in terms of problems and solutions for our global issues and the role technology holds in sustainable development.

Here below follows the questions and answers from both sides of this conversation.


How could we use technology to save forests from the threats they face?

Clara: 1. Forest Monitoring:

Technologies that help to identify areas that require intervention, such as reforestation efforts or increased surveillance to prevent illegal activities;

2. Sustainable Forestry:

Technologies that can be used to support sustainable forestry practices;

3. Wood/non-wood products Traceability:

Technologies that help to prevent the use of wood from illegal logging activities.

I may also advise that technology alone is not enough, and must be accompanied by real-world action, and community involvement to make a meaningful impact. Clara: What do you propose with MetAmazonia’s digital twin? MetAmazonia: Our metaverse is the digital materialization of 15 years of action in the region of threatened forests in Manicoré-AM, which now brings a scalable opportunity for the impact being generated with projects on the grounds, managing to bring the rainforest problematics to the world in a ludic and immersive way.

Our digital twin is a photorealistic 3D metaverse that brings every characteristic of the real land to the digital land. For that, we collected a set of spatial data, georeferenced images, satellite information, forest inventories, drone use reports, and others to have the chance of monitoring every deforestation threat our land may face, besides acknowledging every part of our diverse protected property. As technology itself is not the savior for our issues, it is a fundamental tool for boosting conservation monitoring alongside the efforts of our guardians around the reserve, the riverside communities, which are the closer protagonists for our purpose-driven mission.

As we mentioned, projects that empower the communities in the physical reserve have been executed for almost 15 years already. Some of the projects englobe education support, water treatment for all, technological and social inclusion, and also training for forest management practices. This impact generated in the region has accomplished a lot of concrete changes in the real life of the people in the region, but we need to do more. Our digital twin comes to respond to this gap: how to strengthen the availability of more projects? The metaverse not only engages an entire global community in a digital platform for investments and rewards, recreation with gamified experiences, and educational access to the rainforest but also raise funds from this community inside the digital twin and their engagement on it. It’s a win-win-win framework for all agents where users learn, play, build, sell, and get rewards for that; MetAmazonia raises alternative funds in blockchain with AmaLand and invests them on impact projects in the forest; and the Amazon achieves a state of conservation to maintain protected its scarce and so important fauna, flora, and ecosystem services. With blockchain and a global reach of people interested in fighting climate change and building a new economy, wood traceability and sustainable practices in forest management are more than viable due to funding availability for sustainable management of forest products, and due to blockchain attributes that, aligned with our Carbon project in the region, can assure the precedence of products and credits from legal conserved forests.

MetAmazonia: But Clara, what about technology for powering the economic growth of traditional communities and small-medium companies?

Clara: 1. E-commerce:

Technology can be used to connect communities and companies with global markets through e-commerce platforms.

2. Mobile Banking:

Mobile banking technology can help traditional communities to access financial services and resources.

3. Digital Skills Training:

Technology training and education programs can help communities and enterprises to develop skills and knowledge.

4. Cultural Preservation:

Technology can also be used to preserve and promote traditional cultures and practices.

Clara: How MetAmazonia contributes to these challenges?

MetAmazonia: Our digital twin counts on technology to create an integrated marketplace for companies and traditional communities to exchange information, create partnerships, and buy and sell their products. By enabling such a platform on the metaverse, riverside communities can improve their reach for selling their products, and the same happens to companies trying to expand their market. Besides, considering one of the objectives of our metaverse is to bring forest knowledge and cultural richness to the world through immersive education, our metaverse will not only represent accuracy on regional cultural practices (strengthening cultural preservation), but also will provide utilities that count on multiplayer conferences, workshops, showrooms, training sessions, and others, which can be developed by MetAmazonia or the companies inside the ecosystem. This effort directly empowers the chance for digital inclusion and digital skill improvement.

Above all, it’s valid to remember that MetAmazonia doesn’t act alone, but counts on a complex ecosystem of companies and partnerships that contribute to this whole multidisciplinary mission. With that said, we count on an under-incubation company from AmaGroup, AmaBank, which will have an important part in banking inclusion and banking opportunities.

MetAmazonia: Clara, how could we improve education worldwide? Clara:

Two main highlights:

1. Online Learning:

Online learning platforms can offer a wide range of courses and materials that can be accessed from anywhere, at any time.

2. Collaborative Learning:

Technology can support collaborative learning by enabling students and educators to connect and collaborate across geographic and cultural boundaries.

Clara: What does MetAmazonia’s digital twin offer for these needs?


As we mentioned, educational purposes are one of our great objectives with our digital twin. Analyzing the phygital utilities we’ve been working on, universities, educational centers, and companies will have the chance to execute entire courses, classes, and other educational tools in a multiplayer framework. Moreover, the metaverse helps to trespass geographical barriers and also multiplicate knowledge worldwide in an immersive configuration.

As we can see, MetAmazonia and the entire Amagroup ecosystem are building something unique, complex, and powerful, with the potential of revolutionizing the way we do things. We have the conviction of being part of the change, of the new economy, and of the new development framework the world needs to preserve our humanitarian assets.

If you have faith in our mission, join us and become an agent for the change we urgently need. Become a MetAmazonian for a new world.

Be part of this journey


bottom of page